Building a Network – Making Meaningful Connections in Today’s Digital World
Deenah Patel
Program Director, Worldwide Digital & Software-as-a-Service Marketing
IBM Canada Ltd.
- Establishing and capitalizing on professional networks
- The Do’s and Don’ts of developing your network, including
approaches for:
- Making first contact
- Expanding your network
- Keeping in touch with your network
- Realizing the importance of reciprocity: widening your reach by helping others make introductions
- Tapping into every opportunity to build your network:
mobilizing social media, professional associations, colleagues
and friends
- Leveraging LinkedIn to build your brand
- Beyond invitations: ways to maintain your connections on social media